"Upset everyone" has a totally different vibe than "Do a good turn daily", doesn't it?

There have been some great sports slogan t-shirts in the past decade (you know, because multi-millionaires will buy into a simple phrase as much as everyone else). For what it's worth, I put "UPSET EVERYONE" right up there against "Why not us?", "It's gonna happen", and, easily one of my favorites on a whole number of levels, "Why can't us?"